About Us

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Why do we use diamonds in our designs?
Contrary to what one may think “A Diamond Life” is – Diamonds are the hardest substance known to man. It takes a diamond to cut another diamond. From it’s humble beginning as a piece of coal in the bowels of the earth and after thousands of years of great heat and pressure it is formed. Brilliant, Sparkling with millions of prisms and facets - unbreakable. The same can be said of mothers.
A woman’s bag tells the world a lot about who she sees herself as a woman. Helping other women help themselves is Magical as it is very befitting to this cause - as we are all aware of the fact that there is and will always be а сlоsе and personal rеlаtіоnshір bеtwееn a Woman and her handbag. The outside says one thing and the inside says another but just like “inner and outer” beauty – it all works together to form a piece of art sewn with an unbreakable thread.